Building your mailing list from claimed profiles

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When bowlers claim their profiles they can opt in to marketing email from your center. Consent is real: the checkbox is unchecked by default, the address is verified by a confirmation code, and the opt-in is recorded with a timestamp. Bowlers can unsubscribe any time from their manage link.

Using the list

  • Export CSV: the Profile Claims card on the Bowlers page exports opted-in contacts (name, email, leagues, opt-in date). Import it into Mailchimp, MailPoet, The Newsletter Plugin, or any email tool.
  • Live sync for developers: PinPortal fires pinportal_marketing_optin when a bowler opts in and pinportal_marketing_optout when they unsubscribe, release their claim, or are erased. Example (MailPoet):
add_action( 'pinportal_marketing_optin', function ( $contact ) {
    if ( ! class_exists( MailPoetAPIAPI::class ) ) return;
    $api = MailPoetAPIAPI::MP( 'v1' );
    $api->addSubscriber( array(
        'email'      => $contact['email'],
        'first_name' => $contact['first_name'],
        'last_name'  => $contact['last_name'],
    ) );
} );

Remember: your newsletter tool’s own unsubscribe handling still applies, the PinPortal opt-out hook is there so you can keep both lists in sync automatically.

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